From co-curricular to career-ready.
How WSU Carson College scaled career preparation for 2,000+ students with a two-person advising team, and the technology that made mandatory career readiness possible.
2 min read
93.8%
Active Engagement
1,915 of 2,042 enrolled students engaged. 100% used all three tools.
+39.6 pts
Avg. Resume Score Lift
Quality climbed across 9,987 resumes reviewed, ~5 per active student.
92.8%
Career Ready Benchmark
Up from 68%, a 24.8-point gain, mostly without one-on-one advising.
1,467 hrs
Advisor Time Saved
1,160 hrs of resume advising + 307 hrs of story-telling practice.
Expanding career readiness beyond the first year through additional courses and intentional integration into co-curricular experiences allows us to better scaffold students' career development over time.
Director, Carson Center For Student Success
2026
The Challenge In 2018
2,000+ Business Students across the Carson College undergraduate program.
2 Career Advisors serving the entire college.
Opt-in only Career Development — only the most motivated participated.
What Changed — Quinncia In The Curriculum
Quinncia was embedded into the required 100-level career preparation class giving every incoming business student AI-powered feedback as the foundational layer of career development.
Resume
Scored, AI-driven critique in 30 seconds. Every student, every revision.Mock Interview
On-demand practice with AI, 24/7. Students repeat until ready.LinkedIn
Profile review tied to the same Career Ready benchmark.
A Six-Year Journey From Proposal To Curriculum
- 2018 — Feedback: Alumni board names the gap.
- 2019 — Proposal: Curriculum committee proposes career development.
- 2021 — Approval: Two-year vote closes after strategic concessions.
- Launch — Amplifier: Three 100-level classes; Quinncia embedded for every student.
- 2027 — Fully Curricular: 300- and 400-level classes scaffold all four years.
The Impact
When every student is required to engage, measurable improvement follows.
93.8%
Active Engagement
1,915 of 2,042 enrolled students engaged. 100% used all three tools.+39.6 pts
Avg. Resume Score Lift
Quality climbed across 9,987 resumes reviewed, ~5 per active student.92.8%
Career Ready Benchmark
Up from 68%, a 24.8-point gain, mostly without one-on-one advising.1,467 hrs
Advisor Time Saved
1,160 hrs of resume advising + 307 hrs of story-telling practice.
Why It Worked
Faculty champions
Respected voices who advocated across departments, not just inside career services.Strategic concessions
Trading details the team didn't love to secure the votes that mattered.Technology that scales
Quinncia as the foundational layer, freeing advisors for complex coaching.
In Their Words
Quinncia gives us a consistent, data-informed way to track growth, identify trends, and pinpoint where we need to strengthen support across the curriculum.
Suzi Billington
Director, Carson Center For Student Success, Washington State University
Related Case Studies
View All
How BYU Marriott used precision career readiness to address employer feedback across 14 degree programs.
+29%
Interview Score Lift
How Coastal Carolina embedded career readiness in the curriculum and watched engagement compound for 2,500+ business students.
~100%
Engagement
How the Gerrish School of Business made career readiness a graded outcome and built the AACSB evidence to prove it.
640
Resume Uploads